Scheduled social publishing
A month of posts, out on time, every time.
Plan your posts for X and Snapchat once, approve each one, and let them publish at the hours your audience is actually awake.
Get a quoteYour week, already written
Every post has a day, an hour and a state. You see the whole plan at a glance, and so does anyone who helps you.
Nothing is published that a person has not read and approved.
- 01The post is written - by you, or by us from your brief
- 02It waits as a draft until someone approves it
- 03Approved, it takes its slot in the calendar
- 04It publishes on the minute, with its image or video
What you get
One calendar for X and Snapchat
Both accounts planned side by side, so a campaign lands on both on the same day.
The right hour
Posts go out when your followers read, not when someone remembers to press send.
Media that arrives intact
Images and videos are checked before their slot, so a post never goes out with a broken attachment.
A record of what went out
Every published post is kept with its time and its link, so you know what ran and when.
How a scheduled plan compares with doing it by hand
The plan itself is the easy part. What differs is who has to be awake at the hour, who checks each post, and what is left as a record afterwards.
| What you need | By hand, when someone remembers | A spreadsheet and reminders | Scheduled publishing by EGPHP |
|---|---|---|---|
| Both accounts in one plan | No Two apps, two separate feeds; the plan lives in someone's head. | Partly One sheet lists both, but the posts still live in each app. | Yes One calendar for X and Snapchat, side by side. |
| Out at the planned minute | No Someone has to be at the phone at that hour. | No The sheet can remind a person, who still has to press send. | Yes Published on the minute, with no one needed at a screen. |
| A person approves first | Partly Only if the writer re-reads the post before pressing send. | Partly Only if someone remembers to mark the row as approved. | Yes Nothing publishes until a person has read and approved it. |
| Media checked before its slot | No A broken image shows only once the post is live. | No The sheet holds a file name, not the file. | Yes Images and videos are checked before their slot. |
| A record of what ran | No You scroll back through each feed to find out. | Partly Only what someone typed in afterwards. | Yes Every published post is kept with its time and its link. |
Swipe sideways to see every column.
Good to know about X: a post can carry up to four photos, one animated GIF or one video, and the longest video allowed depends on the account that posts it, so a check before the slot is worth having. As documented, the call that creates a post on X publishes at once and takes no future time, so a scheduler has to hold the post itself and send it at its minute.
X developer documentation: media X developer documentation: creating a post These are general facts from X's own documentation. They can change, so the linked pages are the final word.
Which way is right for you?
Read each row from your situation to what suits it best. Scheduled publishing is not the answer to everything, and some rows say so.
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Your situationA month of posts planned once, with nobody awake at the hour
Best fitScheduled publishing One calendar, approved posts, published on the minute.
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Your situationOne campaign landing on X and Snapchat on the same day
Best fitScheduled publishing Both accounts are planned side by side, so the campaign has one day on both.
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Your situationA manager or a client who reads every post before it goes out
Best fitScheduled publishing A post stays a draft until someone approves it; that step is part of the flow.
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Your situationReacting to something happening right now
Best fitPosting by hand A calendar is for what you can plan. A live reaction is quicker from the app itself.
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Your situationOne post now and then, from one person who always remembers
Best fitPosting by hand That is a habit, not a system. Add a plan only when the habit starts to slip.
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Your situationAnswers for customers who write to you, not posts for your followers
Best fitThe AI sales assistant That is a different service: it replies on WhatsApp, Telegram, Snapchat and X. See the AI sales assistant
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Your situationNot sure how many posts a week, or who approves them
Best fitA short conversation with us Tell us about your accounts; every plan is quoted after that conversation. Get a quote
Tell us about your accounts
Which platforms, how many posts a week, and who approves them. Every plan is quoted after a short conversation.
Get a quote